воскресенье, 22 апреля 2012 г.

FiveForces



They want their audience to bring imagination, while challenge the senses and bringing out the emotions of people around the world. Their vision is to continually introduce a new and exciting show.
Strength: They are introducing and challenging the audience to a unique way of a circus experience. Their using of words, invoke, provoke and evoke people’s emotions. They start wanting to appeal to the audience and from there they will provide a show to intrigue and bring passion in the performance to everyone. They are focusing on the customer’s benefits.
Weaknesses: The statement is too vague; you don’t understand the business they are in. Though it is a powerful sentence it doesn’t say anything about their organization.
Degree of Rivalry
The existent intense rivalry is competing against the local live entertainment business. Some of the more competitive rivals within the entertainment art industry are opera, theatre, and Broadway. They are trying to get to some cities, and having to bid to make it in. Competition is not based on the price it’s based on the innovativeness, uniqueness that attracts the audience by drawing their interests.
Power of Suppliers
Because it’s such a large organization, Cirque du Soleil would never have the problem of suppliers taking over. There are many other options to get their resources from. Cirque du Soleil would provide so much profit to their suppliers they would not want to lose them as customer, and therefore keep their prices low.
Celebrities – It may not have as much power with a celebrity, they may name a price and Cirque du Soleil would not have much to say if there was a large demand for that person or group.
Power of Buyer
The media is a great force affecting customer’s decision. Therefore, Cirque du Soleil has to have effective marketing strategy in order to pursue customers to visit. They are also dependent on where the show is taking place. Customers are tourists, families, and children, general. 
Competitive rivalry
High capital requirements mean a company must spend a lot of money in order to compete in the market. High capital requirements positively affect Cirque du Soleil. …High sunk costs make it difficult for a competitor to enter a new market, because they have to commit money up front with no guarantee of returns in the end. High sunk costs positively affect Cirque du Soleil. …If strong brands(FRANCO DRAGONE) are critical to compete, then new competitors will have to improve their brand value in order to effectively compete. Strong brands positively affect Cirque du Soleil. …Advanced technologies make it difficult for new competitors to enter the market because they have to develop those technologies before effectively competing. The requirement for advanced technologies positively affects Cirque du Soleil. …Economies of scale help producers to lower their cost by producing the next unit of output at lower costs. When new competitors enter the market, they will have a higher cost of production, because they have smaller economies of scale. Economies of scale positively affect Cique du Soleil. …

пятница, 20 апреля 2012 г.

PESTLE ANALISE


The  pestle analysis of Cirque du Soleil (Zaia) 
Intertainment In Macau
Political
As We can see from the table the political changes in Macao were not significant, relationship with neighboring China as well as Hong Kong and other countries play a high role in the development of the country. As a special administrative region and a large entertainment center in Asia, it made ​​great financial international investments. public policy and local government support of the shareholders.
Economic
Macau - an open port, a major financial center. Macau produces and exports textiles. The textile industry brought to three-quarters of foreign exchange earnings. Also, the main production is fishing, and the tobacco industry. China together with Hong Kong - Macao's main trading partner. A significant place in the foreign trade of Macao has Japan. The tax system of Macau is based on progressive rates - the fixed rate is usually added additional social contributions or differentiated rates.
Growing role of Macao as financial center. Tourism represents two fifths of GDP area. Macau has paid much attention to gambling and tourism. As Macao's economy strongly depends on it, if the flow of tourists slowed down or even stop, this is a very strong impact on its economy. The government seeks foreign investment as a means of diversifying the economy. From the above, we can conclude that most of these factors, especially tourism industry both positively and negatively affects the development of my company.

Social
Most of the population of Macao - the local natives or immigrants from the neighboring province of Guangdong but there are a number of immigrants from the Philippines and other countries in Southeast Asia, as well as migrants from more distant regions of China.
In Macau, very low levels of fertility, mortality and infant mortality. However - the second place in the world in life expectancy at a fairly high literacy level. Factor migration and population density can play a positive role in the service sector (in particular for my company) while maintaining diligent execution of the work.
But with population growth and migration, the question arises in the following areas: housing problems, education and health. For productive work of my company these aspects is important.
technological

The technological factor with respect to my company can determine the following areas: transport advertising, online advertising, extra events, international market research services for the entertainment of the company more productive, international cooperation and international experience. Study and analysis the market demand and consumption. Abroad Events in the neighboring countries for more advertising and promotion of a product.
 
  LEGAL
Changes may affect the company as positively or negatively depending on changes in legal factors on the regulatory authorities and processes in Macau
ENVIRONMENTAL
Some of the environmental factors (a typhoon) may influence negatively on the development of the company. Attendance in connection with natural disasters is reduced. Since the work of the company directly connected with the consumer - the audience


среда, 18 апреля 2012 г.

2 part . The Greiner’s Growth model


In my opinion the company Cirque du Soleil is a successful global company and was able to keep themselves and be competitive in the  world and Asian market of show business. based on the growth modelI think it is the fifth stage of cooperation where the mistakes have been made. The Greiner’s Growth  model
company could not stay on the market because of the rapid growth of competition.

Value Disciplines



based on the model, and Tracy Wiersem, every company must choose one of these disciplines, values ​​and act consistently and strongly in this direction. in my opinion working in (the company Cirque du Soleil), which is in my opinion a (Customer intimatsy), the company is doing well in terms of attention to customer service and working with customers by offering their services on individual basis and the reliability of close to the client.
and try succeed in operational excellence and quality. that was a big problem due to the growth competition based on the modelof Tracy and Wiersema (for example, Franco's Dragon Company) have done a better job of operational excellence is a basic value and focus on performance management proposal a reasonable quality for a low price. I think system changes are important, these factors have been ignored in my company, and more focused on product constructions lidership that was wrong.
the degree of compliance with the mandatory standard, the industry is determined by the company which applies it or by agreement between the manufacturer and user. Monitoring of compliance with mandatory requirements organizing agency has accepted this standard (Venetian) (City of Dream)
However, there is at least one major difference: The value of discipline according to the model, none of the subjects can not be ignored, because ignoring at least one, the company runs the risk of "getting stuck in the middle."

понедельник, 16 апреля 2012 г.

“Leaders Resolve Contradiction”(COKA-COLA)

  • Describe the problem
  • 1 During this period there were changes in market conditions, including the social unrest of Racial Discrimination, with the support MLK
    expressed public support for workers' strike, which would impact on the businessmen problem and planned dinner in honor of MLK Award. Dinner has been arranged for the congress of businessmen in southern states became in danger.

  • Explain the contradictions involved
  •  2. Part of public opinion on the one hand and lack of support from the MLC and the business community that the admission of the strikers were right in their demands would be construed as a betrayal of MLC in the business community
  •  
  • Describe the viewpoints of the various stakeholders
  •  3. as the MLK has positioned strikers it was beneficial to their religious communities interested in a given that MLK was a Christian. The participation of businessmen in support of the dinner was a good opportunity to improve its image in the community and the activists who organized a dinner
       

четверг, 12 апреля 2012 г.

My dream

before talk about my dream, I would like to write how I come to it
Since the early childhood my parents sent me to school gymnastics, enrolling in the University at the Faculty of Physical Education Coach. continuing to improve their skills in gymnastics and coaching and then in the Cirque du Soleil, I had a dream!!
 
•How would you like to be remembered by others?
 
I would like to be remembered as a demanded coach, a respected person in society, which has contributed to the sports development in Macau
• Why is that important for you?
 
My dream is open a school of sports gymnastics in Macau. Important for me is to share skills to both children and adults, as well as developing and enhancing the level of sports in Macao.
•Are you doing your best to achieve it?

Whatever to achieve this and trying to Arrange everything possible to realize a dream, need to improve the level of my academic excellence and the practical improvement in the region with special Asian characteristics, and creation of international coaching staff
 
•What is preventing you from achieving your dream?
 
This is very complicated to realize due to the fact that Macau is the entertainment and gambling zone. The absence of stadiums and sports complexes to create a gymnastics school. The absence of sponsors and disinterest of Sports Department in Macau  Guvernment  .
•What can you do to progress closer to your dream?
To make progress and get closer to my dream, I try to learn and improve academic skills. After finishing the course, I think use this knowledge in realizing my dreams.